“The future of the YouTube experience has channels at the center of it,” says Margaret Stewart, director of User Experience at YouTube’s headquarters in San Bruno, Calif. “It’s a container for all the world’s video, and it needs to be the best home for that.”
YouTube is also tweaking the colors of its logo and adding a soft gray background to the videos. In a sign that the service is becoming more integrated with its parent company — and that more employees are going back and forth between San Bruno and the Googleplex in Mountain View — Stewart says the redesign includes “subtle alignments with Google’s visual style.”
Part of that process, naturally, includes integration with the Google+ social network. But YouTube is also making it easier to post videos on Facebook and Twitter, too. And the channel change also came to YouTube apps on platforms other than the web. For example, it just became a lot easier to access YouTube channels on your Xbox.
